Investments Criteria
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Who We’re Looking For
Investing in Visionary Consumer Brands
At SCALA, we partner with forward-thinking consumer brands that are ready to scale.
Consumer-Facing Companies
Brands engaging directly with end users.
Early Growth Stage
Proven concept with early traction and clear growth potential.
Scalable Models
Businesses ready to expand operations efficiently.
Innovative Sectors
Fintech, Cosmetics, Online Services, Travel Tech, and more.
Media Investment Milestones
Our Six-Step Investment Process
Our investment approach is built on partnership and precision. Each stage ensures mutual alignment, transparent communication, and measurable outcomes for both sides.
Model Introduction
We present our Media Capital Investment Model — where startups exchange equity or revenue share for strategic media exposure, accelerating brand visibility and market reach.
Investment Committee
Our expert committee evaluates potential partnerships, ensuring every collaboration aligns with both our investment vision and your brand’s growth potential.
Defining Media Investment Volume
We determine the optimal media investment volume tailored to your goals, audience, and projected outcomes.
Marketing Plan
A customized marketing plan is developed to guide creative strategy, campaign focus, and media distribution.
Execution Planning
We outline a clear roadmap for campaign activation, timelines, and key performance metrics to ensure flawless execution.
End-to-End Marketing Support
From research and strategy to media planning, creative direction, and content production — we deliver 360° marketing support to drive measurable results.